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Powell's
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Also see: The
Cambridge Companion to Philosophers Series
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Words that
Work: It's Not What You Say, It's What
People Hear
by Dr. Frank
Luntz
The nation's premier communications
expert shares his wisdom on how the words
we choose can change the course of
business, of politics, and of life in this
country. In Words That Work, Luntz
offers a behind-the-scenes look at how the
tactical use of words and phrases affects
what we buy, who we vote for, and even
what we believe in. With chapters like
"The Ten Rules of Successful
Communication" and "The 21 Words and
Phrases for the 21st Century," he examines
how choosing the right words is
essential.
Nobody is in a better position to
explain than Frank Luntz: He has used his
knowledge of words to help more than two
dozen Fortune 500 companies grow. He'll
tell us why Rupert Murdoch's
six-billion-dollar decision to buy
DirectTV was smart because satellite was
more cutting edge than "digital cable,"
and why pharmaceutical companies
transitioned their message from
"treatment" to "prevention" and
"wellness."
Read
an Excerpt from this Book
Read Dr.
Dolhenty's Review of this Book
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at Amazon Books -- Order
at Powell's Books
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The
Intellectual Devotional: Revive Your Mind,
Complete Your Education, and Roam
Confidently with the Cultural
Class
by David S.
Kidder & Noah D.
Oppenheim
Millions of Americans keep bedside
books of prayer and meditative
reflectioncollections of daily passages to
stimulate spiritual thought and
advancement. The Intellectual
Devotional is a secular version of the
samea collection of 365 short lessons that
will inspire and invigorate the reader
every day of the year. Each daily digest
of wisdom is drawn from one of seven
fields of knowledge: history, literature,
philosophy, mathematics and science,
religion, fine arts, and music.
Impress your friends by explaining
Platos Cave Allegory, pepper your cocktail
party conversation with opera terms, and
unlock the mystery of how batteries work.
Daily readings range from important
passages in literature to basic principles
of physics, from pivotal events in history
to images of famous paintings with
accompanying analysis.
The book's goal is to refresh knowledge
weve forgotten, make new discoveries, and
exercise modes of thinking that are
ordinarily neglected once our school days
are behind us. Offering an escape from the
daily grind to contemplate higher things,
The Intellectual Devotional is a
great way to awaken in the morning or to
revitalize ones mind before retiring in
the evening.
Read
Dr. Dolhenty's Review of this Book
Read an
Excerpt from this Book
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at Amazon Books
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Hippo Eats
Dwarf: A Field Guide to Hoaxes and Other
B.S.
by Alex
Boese
Can you grow a bonsai kitten? Should
you stock up on dehydrated water? Is it
easy to order human-flavored tofu? Or is
this all just B.S.?
In a world of lip synching, breast
implants, payola punditry, and staged
reality shows, it's hard to know the real
from the fake. Hippo Eats Dwarf is
the essential field guide to today's
Misinformation Age. Whether you're
deciphering political doublespeak or
trying to decide whether to forward that
virus warning, hoaxpert Alex Boese
provides the guidelines you need. For
instance, Reality Rule 6.1: Just because
you read it on the Internet doesn't make
it true.
With case files, reality checks,
definitions, and plenty of doctored
photos, Hippo Eats Dwarf is an
entertaining guide to life, death, eBay,
and everything in between.
Recognized as a hoaxpert by CNN and the
New York Times, among others, Alex Boese
holds a master's degree in the history of
science from the University of California,
San Diego. He is the author of The
Museum of Hoaxes and the creator and
curator of www.museumofhoaxes.com.
He lives in San Diego.
Read
Dr. Dolhenty's Review of this Book
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at Amazon Books
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Building a
Life of Value: Timeless Wisdom to Inspire
and Empower Us
by Jason
Merchey
How Do You Build a Life of
Value?
Civilizations rise and fall, but wisdom
endures through the ages.
Building a Life of
Value is wisdom at its best
-- pertinent, gutsy, original wisdom that
relates to our everyday lives, our
everyday issues.
More than just a book of quotations,
Building a Life of Value is a fusion of
great thinking -- from classical to
contemporary, from philosophical to
poetic. It is a concert of voices,
harmoniously blended by Jason Merchey and
his thought-provoking essays. It will
stimulate your thinking, energize your
spirit, and deepen your understanding of
human nature.
Whether you're a parent, educator,
business executive, adventurer, artist,
spiritual seeker, student, or simply a
human being trying to get your bearings,
this book is a marvelous tool for tuning
in to your heart and owning your own
values. Consider it your shaman, your
oracle, your foundation, your blueprint
for truly building a life of value.
Building a Life of
Value is a gorgeous,
hardbound book of lasting value. Elegantly
designed with archetypal chapter
illustrations by Thomas Gaebel, it is
printed on heavy, off-white stock and
Smythe-sewn for durability. This is an
ideal gift for students, graduates,
writers, attorneys, ministers, and anyone
with a regular need to find the perfect
quote for any occasion.
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Order
at Amazon
Read an excerpt from this book by
Clicking
Here
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The Oxford Dictionary of
Quotations
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The Describer's Dictionary: A
Treasury of Terms and Literary
Quotations
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The Oxford Dictionary of Humorous
Quotations
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The Dictionary of
Cliches
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Random House Dictionary of America's
Popular Proverbs and
Sayings
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