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November
10, 2007
Ron Paul
vs. the Gatekeepers
by Gary North, Ph.D.
I
rarely discuss presidential politics in my reports,
because I think a presidential election is a
half-billion dollar Punch and Judy show whose
practical outcome is orchestrated well in advance.
The presidential campaign is held for tradition's
sake and for its entertainment value, the better to
shill the voters. Let's face reality: when the
outcome of the 2004 presidential race had to be the
election of a member of Skull and Bones, a Yale
undergraduate secret society that initiates 15
students a year, the available two choices were not
the result of the system we read about in our high
school civics textbooks.
Ever since 1932, the presidential campaigns have
been conducted between Council on Foreign Relations
Team A vs. Council on Foreign Relations Team B. In
2004, the range of choices narrowed: Skull and
Bones Team A vs. Skull and Bones Team B.
Phyllis Schafly complained in print back in 1964
about the orchestrated party primary system's never
allowing voters a choice rather than an echo. Her
complaint is still valid.
These days, the choice is mainly between which
Yale graduates you want: the two Clintons vs. the
two Bushes, with Kerry thrown in for amusement
value. It's like one of those TV reality shows.
"Which Yale graduate will be eliminated this time?"
You might respond by saying that Gore was an
exception. Good point! He graduated from Harvard.
Then there was Dukakis, who graduated from the
Harvard Law School. George W. Bush has been the
most broadly based candidate we have had since
1984. He graduated from Yale and also the Harvard
Business School. Do you feel reassured? Democracy
marches on!
So, I have not written much about presidential
campaigns since the fall of 1980, when Reagan
accepted George H. W. Bush as his Vice Presidential
candidate. He had promised his supporters that he
would not do this. I wrote an issue of Remnant
Review titled "The Fix Is In." It was. Bush's
right-hand man, James Baker, took over running the
White House staff. All of the Reaganites at the
White House -- there were very few -- departed
within a year. If conservatives had been honest,
their slogan would have been: "Let Reagan be Reagan
. . . he's the only Reaganite still there."
But I have decided to change my policy, briefly.
Something happened this week that deserves comment,
for it points to a change that is
unprecedented.
GUY FAWKES DAY, 2007
On November 5, Guy Fawkes Day, a privately run
Web site took in over $4 million for Ron Paul's
presidential campaign. In one day. Dr. Paul had not
organized this. This was 100% word of mouse.
The Establishment news media were stunned --
almost speechless. This was impossible, as far as
they were concerned. This was completely
unprecedented in American political history.
They do not understand what is going on.
A revolution is going on.
The word "revolution" is used all the time.
Occasionally, it is accurately applied. This time,
it is. The Internet really does constitute a
revolution.
This revolution is based on two factors: a new
technology and unprecedented price competition.
There has never been price competition like this in
the field of communication. Digits that can be
viewed as images -- words, pictures, and videos,
with audio files thrown in for good measure -- are
delivered instantaneously on demand (or even
without it: spam) without paper, printing costs, or
postage costs. The primary limit on communication
today is the time cost of reading.
This technological reality is creating
nightmares for Establishments in every nation. Why?
Because the cost of access to voters is now limited
to time and marketing creativity. It is not limited
by either space or mass.
This has never happened before in recorded
history. For over four centuries, the structure of
Establishment rule has rested on one assumption
above all others: the high cost of delivering
images to large numbers of people. This assumption
has become increasingly ludicrous ever since
1996.
THE ESTABLISHMENTS
A series of seemingly competitive Establishments
are interlocked domestically and also
internationally, despite competition at the margins
among them. There is basic agreement on competitive
rules and strategies. The Bilderberger organization
conducts closed meetings where representatives of
these Establishments get together to discuss in
private the range of outcomes acceptable for the
various international Punch and Judy shows.
These Establishments are an institutional
mixture of long-term senior advisors to this year's
crop of presidents and prime ministers,
multinational bankers, foreign policy specialists,
oil industry decision-makers, university educators,
mainstream media representatives and their
well-paid and completely housebroken salaried
intellectuals, plus hundreds of low-level
candidates who dream of entry into the inner ring.
(Read C. S. Lewis' wonderful essay, "The Inner
Ring." It is on the Web.) Entry into any of these
Establishments is screened by senior members. The
system is self-policed.
The key to this policing is control over the
barriers to entry.
Officially and legally, these various
organizations are private and voluntary. Their
carefully crafted barriers to entry are not
mentioned in the United States Constitution. These
barriers are not mentioned in the foundational
judicial documents of any nation. This means that,
legally speaking, non-Establishment interlopers can
breach these barriers and take over the society.
The ideology of democracy guarantees this.
Democracy is the reigning religion of our era.
But, as Forest Gump's mother would say,
"Democracy is as democracy does." In every
democratic nation, non-democratic barriers to entry
into the various controlling Establishments have
kept democracy on a very tight leash.
Here, I am speaking of politics. But society is
far more than politics. Politics is only one aspect
of society. The Establishments' system of controls
is not limited to politics. Nevertheless, they
maintain their control primarily through politics.
This is their supreme institutional weakness. They
are holed up inside a castle that has been built in
terms of political control over the social
order.
The social question is: How can the public get
off the existing leash?
As economists would put it, at what price can
the public get off the leash?
If the cost of maintaining the leash increases,
the public is more likely to get off the leash.
The cost of maintaining the leash is now rising
exponentially. Why? Because the cost of
individuals' operating off the leash is
collapsing.
THE CRUCIAL BARRIER TO ENTRY
Today's Establishments are an unofficial
confederation of multiple interlocking
directorates. These are self-policed directorates.
The designers of this almost 500-year-old piecemeal
system have based their control on a single highly
specific barrier to entry: the cost of delivering
pieces of paper. This barrier is now
collapsing.
The last major communications-based revolution
in the West began on October 31, 1517, when Martin
Luther nailed his 95 proposed debate topics onto
the door of the church in Wittenberg. He thought he
was launching a serious academic debate in Latin.
He was in fact launching a social revolution: a
change in law, attitudes, and religion.
Luther could not have launched the Protestant
Reformation had Gutenberg not invented movable type
two generations earlier. The nameless printers who
translated Luther's 95 theses into German and then
mass marketed them were the key to this revolution.
By never paying Luther royalties for his writings
and pocketing all the profits, they made him the
most important person of the sixteenth century.
Most historians would put him in the top five or
ten men over the last 500 years. But Gutenberg is
higher on the list: no Gutenberg = no Luther.
It was impossible for the existing Establishment
to stop Luther and his followers at a price they
were willing to pay: the systematic destruction of
all unregulated printing. Subsequent political
rulers recognized the threat and tried to control
printers, but, political revolution by revolution,
they failed. The cost-effectiveness of printing was
too great. The lure of profit for printers was too
great. Printers cheated. They broke the law.
The European Establishments in 1517 had been
built on the older, pre-Gutenberg
image-communications system. By 1517, the cost of
delivering pieces of paper had fallen too far for
the Establishments to adjust to the new pricing
conditions. They had not recognized the enormous
threat to their power for two generations. Luther
spotted his opportunity by the end of 1517. The
printers had made it visible to him within a matter
of weeks. He took advantage of it. He became the
greatest master of the pamphlet in the history of
the world. He retains the title.
Peter Drucker years ago wrote that when a new
technology reduces costs by 90%, it cannot be
stopped. It will take over any market that has been
maintained by an existing technology. The Internet
has reduced communications costs -- not counting
our time -- by far more than 90%. It cannot be
stopped.
Any Establishment that fails to adjust to this
new pricing structure for communications will not
survive. This means that the single most important
foundation of the present reigning Establishments
is in its final stages unless the Establishments
adjust. So far, they haven't.
The information gatekeepers in every field
except one are losing market share: newspapers,
FCC-regulated television networks, K-12 public
education, and movies. Radio long ago fell to the
right-wing talk shows. All that the Establishment
has left in radio are the news shows on National
Public Radio: narcoleptic radio. ("The surgeon
general has warned: Do not drive while listening to
NPR.")
In only one area do they still maintain almost
complete control: higher education. This control is
maintained by means of a system of state-enforced
accreditation. But there is a monster inside the
gates of the halls of ivy: the for-profit
University of Phoenix. It has at least 250,000
students enrolled today. It is mainly Web-based. It
takes in over $2 billion in tuition each year. It
is the harbinger of the future.
Drucker's rule is about to manifest itself in
higher education. He saw it coming. Distance
learning cuts costs by 90%. "Universities won't
survive. The future is outside the traditional
campus, outside the traditional classroom. Distance
learning is coming on fast."
http://www.mises.org/story/2013
I have shown how a student can earn a distance
learning B.A. degree from an accredited university
for about $15,000 in three years -- maybe two.
http://www.LowestCostColleges.com
The Establishments are losing control. They hold
the leash, but it is wearing thin. Ron Paul's $4
million day is indicative of how voters have begun
to slip the Establishment's leash.
The time cost of reading is an inescapable cost.
Time is our only truly irreplaceable resource.
Here, the Establishments have no insurmountable
cost advantage over anyone else. If anything, they
are on the defensive. They are not digital media
savvy. This is why they are losing ground.
Through the dual technologies of Web addresses
and graphics-based browsers, the Internet in just
one decade, 1996 to 2006, stripped the cost of
communicating ideas to the bedrock limit: the time
cost of reading. I am sure there will be many more
innovations, but the main one is now behind us:
delivery costs. This outcome was not foreseen by
anyone in the U.S. military who designed the
original Internet back in 1969. The outcome just
happened.
Assuming that the
Internet stays up, the revolution was.
The fallout has begun.
ADAPTING
Decentralization is now the wave of the future.
No single plan of social transformation will
dominate the Internet. There are too many players.
The cost of entry is too low. Google will be a big
part of successful plans. That is about all I feel
confident in saying.
This will be a trial-and-error procedure, which
is weighted in favor of error. Most plans fail.
This is good for liberty and bad for tyranny.
Tyranny is limited to one plan per power unit:
whatever the central planners agree to. Liberty is
based on open entry: "Come one, come all!" The fact
that most plans fail is the Achilles heel of
central planning. Consumers determine who succeeds
or fails -- mostly fails -- in the free market.
Never has there been a market with entry costs
lower than the Internet's. The number of ways for
private decision-makers to succeed is enormous and
growing, due to low entry costs. The number of ways
for central planners to fail is growing just as
fast.
Innovation is a characteristic feature of
decentralization. Stagnation is a characteristic
feature of civil government. This is because of
rival systems of funding, as Ludwig von Mises
showed in his 1944 book, Bureaucracy.
Funding for voluntary, decentralized agencies is
dependent on creative promoters in the agencies or
supportive of the agencies. Success is based on
whatever pleases consumers or donors.
In contrast, funding for civil government is
based on taxes, unamortized debt, and monetary
inflation. All three produce losses for most
consumers and therefore growing resistance.
Thus, my motto:
- "Nothing is sure except death and taxes and
people's attempt to cheat both."
The inability of large, tax-funded, centralized
government agencies to respond rapidly to
innovative pathways around government controls is
universal. The lower the costs of entry, the more
overwhelmed the state and its licensed institutions
become. Every Establishment therefore relies on the
state to create barriers to entry. These barriers
are being undermined daily by the Internet. This
has happened so rapidly, under the radar of
bureaucrats, that all of the various Establishments
have been caught flat-footed.
If there was a single event that illustrates
this tipping point, it was Matt Drudge's 1998 story
on President Clinton and the unnamed intern. Within
hours, the attempted weekend suppression of the
story by Newsweek ended in howls of derisive
laughter. To Newsweek, the world said: "Close, but
no cigar." The breach in the gatekeepers' wall
became visible to tens of millions of people within
days.
This breach has gotten wider ever since.
The gatekeepers are frantic. The mainstream news
media immediately branded Drudge an amateur. He was
not credentialed in any way. He was just a high
school graduate operating out of a room in an
apartment. This attack had no effect. Today, his
site is ranked in the top 1,300 by Alexa. It has a
higher ranking than the Los Angeles Times or
CBS. As for MSNBC, it's about 16,000 -- lower than
LewRockwell.com, the Ron Paul information site.
WHAT ARE THE STAKES?
The stakes are enormous. The stakes are these:
control over the flow of information, money, and
power -- in that order in importance. This issue
can be encapsulated by one question:
- Will semi-public monopolistic agencies that
are licensed by the central governments of the
world be able to control the flow of information
to individual decision-makers who have both
money and brains?
If you want it in percentages, it is this:
- Will the 1% on top be able to protect
today's semi-monopolistic positions of the 4%
who shape the thinking of the 20% who decide on
behalf of the 80% who officially have the votes,
but who rarely show up on election day?
There are three primary trends that suggest that
the answer is "no." First is the Internet. Second
is the inability of most civil governments to
protect the broad mass of the population from
rising crime. Third are the promises by politicians
regarding long-term retirement income -- promises
not funded by the accumulation of income-generating
assets.
Consider the Internet. The denizens of the World
Wide Web have more money than the typical voter.
They have more formal education. They also have
skills in navigating the Web. They have Google.
They have e-mail. They are international.
These people are on the cutting edge of social
change. In the way that literate people were on the
cutting edge in 1517, so are people who use the
Internet as their primary source of
information.
In effect, the world's Establishments have based
their control on their ability to control the flow
of information to illiterates -- digital
illiterates. They are in the condition that the
Catholic Church was in back in 1517. The Church
controlled the preachers, more or less, through a
system of compulsory accreditation and licensing.
The state backed up the Church. Most people in
Western Europe got their information from preachers
in 1517. Then one of the preachers, Drudge-like,
got his hands on a lot of printing presses -- not
directly, but indirectly. The printers built his
audience for him. They kept the money; he kept the
audience.
Power after 1517 spread to local units of civil
government in what we today call Germany.
Protestant princes challenged the Catholic Emperor.
The Church relied on the Emperor to enforce its
system of accreditation and licensing. It rested on
a weak reed. The process of decentralization,
informed by low-cost pieces of paper, could not be
reversed.
Today, the same process has accelerated. Digits
have replaced pieces of paper. Electrons have
replaced atoms.
It is very expensive for governments to control
digits, which recognize no borders or
jurisdictions. Yet without such control, the
Establishments' jointly held leash gets frayed.
Digits can cross borders. This means that two
things are now beyond low-cost control by any
national government: information and money.
Information and money are conveyed in digital
form.
The gatekeepers have always used control over
information and money as their primary means of
control. In our era, for the first time in recorded
history, the self-screened gatekeepers have lost
control over both the flow of information and the
flow of money. They can try to influence both, but
influence is not control.
Ron Paul's campaign indicates that Establishment
influence is waning where it counts most in the
long run: the flow of information. The evidence for
this is the flow of money: $4 million in one day.
That got the attention of the gatekeepers. Money
talks. In their world, it talks louder than
anything except votes.
WHEN DIGITAL MONEY FAILS
Karl Marx called this the cash nexus. It's the
digital nexus today. Central banks control the
creation of digital money. They cannot control the
response of speculators to monetary policy. At
most, they can influence speculators at the
margin.
The key political fact in every Western nation
is this: the supply of political promises has
exceeded the supply of capital to fulfill these
promises. The system of political promises is
unamortized.
This will produce a crisis of faith. Today,
there is society-wide faith in democracy and faith
in civil government. Both faiths are waning. The
evidence of this decline in faith is seen in rising
prices and rising crime rates. This process seems
to be irreversible throughout the West. This is the
conclusion of Jacques Barzun in the final section
of From
Dawn to Decadence (2000). It is also the
conclusion of Martin van Creveld in the final
section of The
Rise and Decline of the State (1999).
The politicians dare not openly repudiate their
promises of retirement safety nets. To do so would
be political suicide. Yet these nets cannot be
funded for even one more generation. Their
repudiation will therefore be papered over, not
with paper money but with digital money.
When the flow of digital money from the world's
capital cities ceases to maintain the flow of
economic goods and services to those with bank
accounts filled with digits, the world will change
dramatically, just as it changed in the generation
after Luther nailed his debate topics on the church
door.
What matters most now is the flow of
information, not the flow of funds. The flow of
funds is pretty much set. Neither the government
nor the public has much discretionary income. The
budget next month will look pretty much like the
budget this month and last month.
What is changing is the budget for time. People
are re-allocating their precious time in terms of
the new cost conditions. Here, price competition
has created a new world order.
Most denizens of the Web already have their
favorite sites and e-letters. To get them to change
is costly. Their attention cannot be bought with
money alone, any more than the attention of
pamphlet readers in Northern Europe could be bought
with money alone after 1517.
Today's political Establishment cannot respond
effectively on the Web. It can respond in the
traditional media, but these are shrinking in
influence.
The handwriting is on the screen: "Thou hast
been weighed in the balance and found wanting."
CONCLUSION
Ron Paul's success on November 5 has sent new
information to the political Establishment: a small
but Internet-savvy hard corps -- a vanguard, to use
Lenin's term -- is putting its money where its
mouse is.
He is now in a position to begin to mobilize
this vanguard for a 20-year political battle that
will reach into every local community -- to train
people in the techniques of political mobilization
through digital communication, and to provide them
with the materials to challenge the existing
political Establishment.
Why 20 years? Because we are in an early phase
of a war whose outcome will be decided when digital
money no longer buys what aging voters have been
led to expect. The revolution of rising
expectations will be thwarted by rapidly
depreciating digital money. Thwarted expectations
are the equivalent of century-old dry underbrush in
a large political forest. One lightning bolt will
set it ablaze.
Lightning bolts in general are predictable.
Specific bolts are not. We know what is going to
happen. We just don't know when.
I close with this ancient rule of politics: "You
can't beat something with nothing." It applies to
every area of life. It is not enough for today's
Establishments to lose. We must replace them with
something better -- something decentralized,
privately funded, and unlicensed.
Gary
North Archive
Dr.
Gary North earned a Ph.D. in history and is one of
America's keenest economic analysts and
commentators. He supports the Austrian school of
economics and is a previous assistant to
libertarian congressman Dr. Ron Paul. Visit his
website at http://garynorth.com.
To
subscribe to Gary North's Reality Check go to
http://www.dailyreckoning.com/sub/GetReality.cfm
If
you enjoyed this essay and would like to read more
of Gary's writing please visit his website at
http://www.garynorth.com
or http://www.freebooks.com
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